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Country Canada

CBC targeting rural, Western Canadians in outreach to 'dissatisfied users'

Marie-Philippe Bouchard, head of CBC/Radio-Canada, says the public broadcaster's plan to target “dissatisfied” users will focus on rural areas and Western Canada. It released a five-year plan that aims to reach out to children and youth, newcomers and those who are unsatisfied with its services - or don't use them. Bouchard also says the public broadcaster is a way to guard against disinformation at a time when many people are turning to AI chatbots that may not be offering accurate information. (Oct. 15, 2025) 
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Source name: 
The Canadian Press
Unique identifier: CP175164741 
Legacy Identifier: e_CBC-Plan20251015T1530 
Type: Video 
Duration: 2m23s 
Dimensions: 1920px × 1080px     134.29 MB 
Usage rights: FOR ONE TIME USE ONLY. NO STORAGE FOR FUTURE USE. 
Create Date: 10/15/2025 3:30:00 PM 
Display aspect ratio: 16:9 
Tags
arts
arts and entertainment
Audience
business
business and finance
Canadian Broadcasting Corporation
CBC
disinformation
economy
entertainment
Marie-Philippe Bouchard
news
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